The idea of the service belongs to our friend, Maxim Dorofeev, a personal and team productivity coach, and an IT project manager in large companies in the past.
In 7bits, we use 1der.link whenever we send a link to the outside world: registration for courses and events, company information. The service insures us from mistakes and makes us more flexible — at any moment we can change what the user sees.
Maxim faced the problem that the link on the box contained a critical error. The entire large print run had to be reprinted.
Author of the books "Jedi Techniques"
and "The Way of the Jedi",
productivity specialist, trainer